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Introducing IBM MetroPulse

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Trying to anticipate and meet consumer expectations? Think hyper-local. Explore the city dynamics with predictive analytics to learn how to better serve your neighbourhood. 

Do more with your data. Enhance it with third party data and advanced analytics to help you power your business decisions based on actionable, hyper-local insights. 

Imagine if you had the technology to answer questions such as:

  • What is the best location in this area for a new storefront?
  • How can I optimise distribution for this city?
  • What effect will weather have on local demand?
  • How can I adapt the assortment plan to reflect the socio-demographics of this street?
  • Which other demand drivers prevail in this neighbourhood?

Read the whitepaper to learn how IBM MetroPulse is helping retail and consumer goods businesses to be ready for and capitalise on the consumer’s needs to help drive better revenue, margins and customer engagement.

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