When UK shoppers were asked by PwC what was the most important attribute of the in-store experience, 64% responded saying a colleague with a deep knowledge of the store’s product range. This statistic only increases to over 75% when quizzing US and Chinese shoppers.
In this webinar, we’ll be joined by Dave Abbott, Head of In-store at Dune, Colin Pike, Senior Key Account Manager - Retail, Datalogic and Jacky Broomhead, Market Development Manager - Apparel at GS1 UK to discuss various technologies being used to bridge the knowledge gap between in-store and online retailing.
Key takeaways
- How can both colleagues and technology improve the in-store customer experience?
- What technologies are being used by retailers in store to empower their colleagues?
- How easy are these devices to adopt by organisations?
- The importance of being agile.
- Why are retailers adopting Android devices over Windows?
