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Retail Ramble podcast: Rituals on taking in-store CX online

Listen to Essential Retail editor, Caroline Baldwin, chat to Martijn van der Zee, digital director of Rituals, to learn how the retailer its taking its top-notch in-store customer experience online. Baldwin and van der Zee are joined by Jamie Merrick, director of industry strategy and insights at Salesforce, and the three discuss how to ensure the online shopping experience can excite customers and lead to loyalty.