Our website uses cookies

Cookies enable us to provide the best experience possible and help us understand how visitors use our website. By browsing Essential Retail Magazine, you agree to our use of cookies.

Okay, I understand Learn more

Retail Ramble podcast: What's the Hype about being a new-age brand?

Essential Retail sits down with fashion brand Hype which has generated a huge social media and celebrity following thanks to its stand-out prints. Co-founders, Liam Green and Bav Samani, chat with Essential Retail's editor, Caroline Baldwin, about what it means to be a brand today competing for attention from digitally-savvy, fickle consumers. 

What’s Hot on Essential Retail?