Amanda Simms

Amanda has over 15 years’ global Workforce Management experience, specializing in the Retail vertical. Working as a Retail Consultant within Kronos for 10 years, Amanda worked with retailers in Canada, the US and the UK to begin with, then helped establish a strong local Retail Consulting practice in Australia/New Zealand. In 2016, Amanda made the decision to move to Europe and open Simms & Associates in Madrid. Since that time, she has continued to work with leading Retailers in Europe, partnering with Kronos and WorkJam, and the team has more than tripled. The S&A team continues to grow and is currently expanding their services globally.