The Fragrance Shop launches pay later option for online orders

The Fragrance Shop has deployed a new payment option, allowing customers to pay for their online orders at a later date.

Partnering with Klarna, the fragrance retailer with over 200 stores, now allows shoppers to receive their products and pay for them up to 30 days later with no interest charges.

The Fragrance Shop hopes the payment option will give its customers more flexibility in their purchasing.

Ian Harrison, eCommerce director at The Fragrance Shop, said: “Helping our customers find the easiest and most suitable way to shop with us is integral to our success, and we do everything we can to offer our customers an outstanding service and experience. By partnering with Klarna, we’re removing a significant barrier on the path to purchase and empowering our customers to buy their favourite scent so they can spray a little happiness however and whenever they want.”

Luke Griffiths, GM at Klarna UK added: “We know that a fragrance can be a considerable investment, and so by helping consumers purchase their perfumes as and when they need them, we can help improve that shopper experience. Our latest research into the beauty industry shows that 20% of shoppers who buy cosmetics online think payment options to spread the cost of big purchases would improve their shopping experience, so we know that this is a growing demand in the beauty sector.”

What’s Hot on Essential Retail?