POPAI Awards 2018: The Winners

The winners of the POPAI UK Awards 2018 have been announced at an awards ceremony in London, hosted by BBC presenter Louise Minchin.

Some of the major suppliers in the sector scored highly, with Arken P-O-P winning six awards, including two Golds. Creo, Displayplan and InContrast each won four awards, with each taking one Gold.

The Display of the Year, Temporary was L' Oreal Hydra-Genius Launch display by StormDFX & Williams Lea Tag, for L'Oreal. Judges said the display was an excellent example of using colour to segment different products to achieve standout.

In the permanent category the Display of the Year was named as the Samsung Q-Drive Display by Big Group Retail for Samsung Electronics. “The display does a great job of making the product the hero. The messaging communicates the Q-Drive’s use and benefits in a way that will be well understood by the shopper,” said the judging panel.

The full list of winners is below:

Consumer Electronics: Samsung Q-Drive Displays by Big Group Retail for Samsung Electronics

Pharmacy: J&J Colds Travel Fast by Creo for Johnson & Johnson

Installation: Sonos Field Day European Implementation by 100 Percent Group for Sonos Europe

Grocery, Convenience & General Merchandise - Temporary Display: TESCO Wine Display by Weedon Packaging Solutions Centre for Tesco Stores

Merchandising: Fresh Category Eco Shelves by HL Display (UK) for System U, Auchan, K-Supermarket

Seasonal & Signage: NIVEA Christmas Train Suite by Superior Creative Services for Beiersdorf UK

Retail Furniture: Yankee Candle Retail by Kesslers International for Yankee Candle

Entertainment & Leisure: My Little Pony Interactive Experience by Displayplan for Hasbro

Cosmetics, Beauty, Hair & Fragrance - Temporary Display: L' Oreal Hydra-Genius Launch by StormDFX & Williams Lea Tag for L'Oreal

Cosmetics, Beauty, Hair & Fragrance - Permanent Display: Makeup Revolution Island Display by arken P-O-P for Revolution Beauty

Retail Services: SSK Small Size Guide Campaign by HH Global for Post Office

Home & Garden: Wickes Paint Offer FSDU by Kolorcraft Limited for Wickes

Short Run - Permanent Display: Rug Sizer – IKEA by Beaver Group for IKEA

Insights: Affinity Ranging Solution by Sony Pictures Home Entertainment for Sony Pictures Home Entertainment

Flagship & Store: Etude House by Dalziel & Pow for Etude

Wholesale: Sensations Wholesale TukTuk WOW Display by InContrast for PepsiCo UK & Ireland

Campaign & Experiential: Topshop Splash! by YourStudio for Topshop Topman

Short Run - Temporary Display: Vodafone Roaming at Harrods by Haygarth Group for Vodafone UK

Grocery, Convenience & General Merchandise - Permanent Display: Tesco Front Of Store Display by Blueshoes for PepsiCo International

Confectionery: Oreo Dunked - Submarine Pallet Display by Easypack/POP Displays Group for TMS (Total Marketing Support)

Shop in Shop: Makeup Revolution SIS in Superdrug by arken P-O-P for Revolution Beauty

Sustainability: Ronseal 6-in-1 display by Linney for Sherwin-Williams Diversified Brands

Innovation: Malteaster gondola end topper by Augustus Martin for Mars Wrigley Confectionary

Innovation: Rug Sizer – IKEA by Beaver Group for IKEA

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