Our website uses cookies

Cookies enable us to provide the best experience possible and help us understand how visitors use our website. By browsing Essential Retail Magazine, you agree to our use of cookies.

Okay, I understand Learn more

Neiman Marcus Group co-develops new app for retail buying teams

Neiman Marcus Group’s (NMG) buying and IT teams have helped develop a new mobile app that has been designed specifically to aid the retail buyer’s role in a digital wholesale marketplace.

The retailer’s involvement in the product development suggests the technology has been created to solve real-life problems encountered by companies operating in that space today.

NMG, which owns premium US department store chains Neiman Marcus and Bergdorf Goodman, said that the Joor Retailer Platform can help replace some of the time-consuming manual processes associated with traditional retail buying.

"Collaborating with Joor to modernise the team's approach to market aligns with Neiman Marcus's longstanding tradition of innovation and retail leadership," explained Nathan Johnson, senior vice president for merchandise planning at NMG.

"We see Joor as an important tool to reduce friction in the purchase order process, freeing up merchant time to focus on driving assortment differentiation.”

He added: “When this increased efficiency is coupled with improved real-time visibility into buying decisions, we believe there is tremendous potential to not only improve sales and margins, but, more importantly, to improve the customer experience.”

During development Joor and NMG identified industry-wide challenges and situations, which they said can be digitised from start to finish for better efficiency.

A joint statement from the businesses said that buyers traditionally have a disjointed view of fashion collections, which limit their ability to plan assortments efficiently across multiple brands.

But with Joor, they said retailers can view all of their brands’ complete collections, create merchandised looks, plan assortments and then click to buy within one single digital hub.

There is an integrated budget tracker which provides a unified view of all planned purchases. Joor’s collaborative buying feature also enables buying team members to communicate with each other in the app and understand company-wide buying activity.

While those tools are marketed at retailers, the new platform also allows brands to view all of their retail partners, take and manage orders and gain real-time sales insights all in one place.

Joor CEO Kristin Savilia commented: “Still burdened with manual processes across different systems and documents, the wholesale industry needs one platform where brands and retail buyers can connect for faster, easier, and smarter transactions across all of their business relationships.”

What’s Hot on Essential Retail?