M&S expands 'Mobile Pay Go' technology to 50 stores

Marks & Spencer (M&S) has expanded its checkout-free payment experience, ‘Mobile Pay Go’, to 50 stores.

Some 49 of the stores using the new technology are in London or just outside the capital, and the other one in is Manchester. M&S claims the tech – which involves customers scanning products via the retailer’s app, and checking out online rather than visiting a till – enables busy lunchtime shoppers to purchase items in under 40 seconds. 

M&S Clapham Junction in south London has been using the technology since it reopened in September 2019, as part of the company’s renewal store programme. The retailer said customers at this shop have embraced the technology in that time.

Mobile Pay Go has also been trialled in M&S Edgware Road, Bankside, Waterside Paddington, West Hampstead, Canary Wharf and Stratford Westfield, with the retailer suggesting there’s a Mobile Pay Go transaction every three seconds over lunchtime at these sites. 

The new stores to gain access to the technology have been selected based on their huge popularity at peak times. For example, at the company’s New Change Food store, 45% of food-to-go transactions take place between midday and 2pm.

Sacha Berendji, director of retail, operations & property at M&S, commented: “M&S is changing to become a digital first retailer with industry-leading store operations – and Mobile Pay Go is a really exciting part of that. 

“Today’s roll-out means more of our customers will be able to benefit from this popular technology and enjoy a seamless shopping experience – which we know is especially important at lunchtime.”

Stores now providing customers with the option of Mobile Pay Go include M&S Brent Cross, Camden Town Simply Food, and Surbiton Simply Food. The full list can be found, below.

Shoppers wishing to use the technology can only do so if the total value does not exceed £30, and they must be Sparks loyalty programme members.

Full list of M&S Mobile Pay Go stores:

  • Archway
  • Bankside
  • Beckenham Simply Food
  • Bishopsgate
  • Blackheath Simply Food
  • Brent Cross
  • Brixton Road
  • Camden Town Simply Food
  • Canary Wharf
  • Cardinal Place Victoria
  • Chancery Lane Simply Food
  • Chelsea Simply Food
  • Chiswick Simply Food
  • Clapham
  • Clapham South Simply Food
  • Dalston Simply Food
  • Dulwich
  • Ealing Broadway
  • Earls Court Simply Food
  • East Dulwich Station
  • Edgware Road
  • Finsbury Pavement
  • Green Park Simply Food
  • Greenwich Simply Food
  • Hackney
  • Hammersmith
  • Kensington
  • Kings Road
  • London Square Streatham Hill
  • Manchester
  • Mill Hill
  • New Change Simply Food
  • Notting Hill Gate Simply Food
  • Pantheon
  • Paternoster Square Simply Food
  • Queens Park
  • Southbank
  • Southfields Simply Food
  • Stratford
  • Surbiton Simply Food
  • Swiss Cottage Simply Food
  • The More Simply Food
  • Tottenham Court Road Simply Food
  • Upminster Simply Food
  • Walworth Road
  • Wanstead Convenience
  • Waterside Simply Food
  • West Hampstead
  • Wimbledon Simply Food
  • Woolwich Simply Food