Blink Brow Bar pop-up to stay put

Blink Brow Bar is to open its next permanent site on the King’s Road in London. The ‘fast beauty’ brand has more than 30 sites around the world, offering a range of drop-in brow and eyelash treatments.

The 889 sq ft King’s Road store will trade from September, having been running as a pop-up with a temporary fit-out since earlier in the summer.

“September marks another fantastic milestone for Blink Brow bar, with the announcement of our next permanent store. Having had a longstanding dream to open a bar on the iconic King’s Road, it’s a real triumph for our brand’s expansion to have sealed this deal. With a flexible drop-in service and award-winning products, our concept fits in perfectly within the bustling lives of Chelsea residents and professionals,” says Blink Brow Bar founder Vanita Parti.

“Blink Brow Bar is a brilliant addition to the King’s Road with its innovative and convenient ‘fast beauty’ approach which appeals to modern lifestyles and, more specifically, the Chelsea audience. Wellbeing concepts in particular benefit from the high footfall on the Kings Road, which boosts drop-in appointments. The store will be a testament to the popularity of the brand and perfect match to our location within the heart of Chelsea,” adds Hannah Grievson, property director at landlord Sloane Stanley.

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