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Amazon and Western Union debut PayCode

Amazon has partnered with Western Union on a new service called PayCode, which lets people shop and pay for Amazon items using local currencies not previously accepted on the site.

This is kicking off with Chile, Columbia, Hong Kong, Indonesia, Kenya, Malaysia, Peru, Philippines, Taiwan and Thailand. After selecting PayCode on the Amazon.com checkout page, customers will be sent a code, along with instructions on how to pay in person at a participating Western Union agent location. 

“Amazon is committed to enabling customers anywhere in the world to shop on Amazon.com, and a big part of that is to allow customers to pay for their cross-border online purchases in a way that is most convenient for them,” said Ben Volk, director, payment acceptance and experience at Amazon.

“PayCode leverages the reach of Western Union to make cross-border online shopping a reliable and convenient experience for customers who do not have access to international credit cards, or prefer to pay in cash.”

The launch comes three months after Western Union quietly announced it was working with Amazon on a new payment service. The two might be starting with a small number of countries. But, with Forrester Research predicting cross-border eCommerce will be worth $630 billion by 2022, expect the initiative to expand in the coming months.