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Debenhams looks to profit from JDA-IBM partnership

Supply chain business JDA Software and technology company IBM are now offering retailers a fulfilment tool that combines the power of the JDA Intelligent Fulfillment and Labor Productivity solutions with order management solutions from IBM Commerce.

A joint statement from the JDA and IBM, released this week, said companies using the integrated tools will be able to process orders more profitably across sales channels, in real-time.

UK department store chain Debenhams is one of the first retailers looking to tap into the partnership between these international vendors, which was officially announced at last year's JDA Focus Connect event in BarcelonaPeter Swann, operations director at Debenhams, supports the move to integrate JDA's and IBM's solutions.

"As omnichannel retailing continues to advance, we believe that integration between physical and digital channels is vital, as is tighter integration between eCommerce, order management and all elements within the supply chain," he said.

"This will be key to driving better customer service through increased responsiveness and at the same time, improve business efficiency."

JDA says its newly updated solutions can improve processes around click & collect, minimise the cost of returns and boost inventory management.

John Mesberg, general manager, offering management and strategy at IBM Commerce, commented: "Many retailers force shoppers to choose between convenience, product selection and price as they shop across channels.

"In fact, some shoppers that select the 'pick up in store' option might need to visit multiple store locations to fulfil their entire order, which ultimately tarnishes their brand experience. By leveraging the combined expertise of IBM and JDA, retailers can present order fulfilment options in real-time that delight demanding customers and ensure that a great experience lasts from the first click to when they have their purchase in hand." 

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