RBTE 2014: PayPal back with a bang!

What makes your business stand out from the crowd? 

PayPal is an open non-competing platform built for connected commerce and is the original digital wallet. Our customers use PayPal to shop seamlessly online, on mobile and face-to-face on the high street. We are uniquely placed to help retailers develop their multichannel business and give their customers a great experience wherever and whenever they shop.

What can we expect to see on your stand at RBTE 2014?

The most powerful retail technologies are those that meet real consumer needs and solve consumer frustrations. We will showcase to visitors the future of the UK high street highlighting richer consumer experiences and ways to pay – online, on mobile and in-store.

What core benefits to retailers do your solutions bring?

We can help retailers develop their multichannel business and give their customers a richer, more personalised experience wherever and whenever they shop.

How does your offering fit in with the requirements of today's multichannel retail business?

The future of the UK high street is a reality today: technology is enabling and changing consumer behaviour, and with mobile as their chosen payment tool retailers need to extend the digital experience in-store. Innovation is not simply about replicating a card based experience on a mobile device, the key is to deliver new richer experiences for consumers through a connected, multicchannel approach.

What reasons were behind your decision to exhibit at RBTE 2014? 

RBTE is an excellent opportunity to showcase our products, in a live environment, and engage in meaningful conversations with businesses across the sector.

Who are your key customers? 

We enable businesses of any size – from small independents to large multi-national brands – to get paid anywhere they do business. With one PayPal account businesses can now accept all forms of payment, in any location. Whether you're online or offline, in your store or on the road, PayPal makes it simple.

Sum up your understanding of the key challenges currently facing the retail community?

The high street is changing faster than ever. That change is driven by the consumer, empowered by the smartphone and tablet. The most powerful retail technologies are those that meet real consumer needs and solve consumer frustrations.  PayPal is built for mobile and can help retailers develop their multichannel business and give their customers a great experience wherever and whenever they shop. 

What does the store of the future look like with the continuing growth of online and omnichannel?

It is a seamless combination of online, mobile and in-store shopping. Mobile technology will continue to gain momentum and drive consumer behaviour and demands. PayPal is leveraging technology to meet real consumer needs, remove payment friction points and add value through a personalised shopping experience.

PayPal is exhibiting on stand 258 at RBTE 2014 

Rob Harper will be be presenting 'The Future of Payments, Now: Extending the Digital Experience In-store' in the Retail Payments Theatre at RBTE 2014. He will cover how a more demanding consumer, with mobile as their chosen payment tool, is driving innovation in-store.

Click here for more exhibitor testimonials from last year's show.

https://www.paypal.com/uk/webapps/mpp/home-merchant

 

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