Essential Retail Analysis

Martech boom sets off arms race for retailers

Martech boom sets off arms race for retailers

The boom in increasingly sophisticated and diverse marketing technology (martech) has kicked off a scramble among retailers to stay at the cutting edge of the industry.

Should retailers set up subscription services?

Should retailers set up subscription services?

Essential Retail takes a look at the huge increase in subscription services to find out whether retailers should be capitalising on the subscription economy.

Store Tour: The San Fran tech gold rush

Store Tour: The San Fran tech gold rush

Karl McKeever, founder of Visual Thinking, takes us around San Francisco to show us three retailers who are using an array of in-store technology.

Best tech at London Fashion Week 2017

Best tech at London Fashion Week 2017

Essential retail rounds up the best technology seen at London Fashion Week 2017.

What is Asos’s clearance optimisation engine?

What is Asos’s clearance optimisation engine?

Asos is aiming for 95% sell-through with help from its newly developed clearance optimisation engine, which has been tailored to the needs of its merchandising team.

Five retailers and brands shaking up their supply chain tech

Five retailers and brands shaking up their supply chain tech

Retailer investment in supply chain technology continues to be buoyant as the industry gets to grips with the cost to serve shoppers across channels.

Five digital innovations from Eurostar

Five digital innovations from Eurostar

Essential Retail catches up with Eurostar’s head of digital, Neil Roberts, to learn about the high-speed train operator’s latest developments using technology.

Are UK retailers ready to adopt Electronic Shelf Labelling?

Are UK retailers ready to adopt Electronic Shelf Labelling?

Essential Retail takes a look at Electronic Shelf Labelling and asks why the UK has been slow to adopt this in-store pricing technology.

How to keep your eCommerce site at the top of Google search

How to keep your eCommerce site at the top of Google search

Essential Retail asks retail experts across the industry for one piece of advice on how to keep your eCommerce site at the top of Google search rankings.

How retail is tackling the cybersecurity skills shortage

How retail is tackling the cybersecurity skills shortage

The number of retailers reporting data breaches has doubled in the last year, but the sector and government are laying down plans to address a cybersecurity skills shortage.

Why retailers should embrace online reviews

Why retailers should embrace online reviews

Essential Retail takes a look at online reviews, investigating how retailers can encourage customer feedback without damaging their brand.

Blog: What Buzzfeed’s Tasty One Top launch means for connected retail

Blog: What Buzzfeed’s Tasty One Top launch means for connected retail

Essential Retail’s acting editor, Caroline Baldwin, thinks Buzzfeed’s hot plate proves that in the connected world anything and everything is up for grabs.