Feelunique has announced the launch of an unlimited delivery service.

Following in the footsteps of Amazon and Asos, Feelunique will be offering customers a delivery pass for £8.95 per year. Subscription customers will be able to purchase their beauty products from the eCommerce site and receive next-day delivery for no additional charge.

Customers can take advantage of no minimum order value and choose from over 25,000 products across 500 different brands of makeup, skincare, haircare, fragrance and electricals.

“In a world where rapid fulfilment is pivotal to successful online retail - and free and fast delivery services are increasingly being offered by world-leading etailers - Feelunique is thrilled to be Europe’s first pure play online beauty store to offer unlimited next-day delivery,” said Joel Palix, CEO of Feelunique.

“So, if our unlimited delivery customers need a last-minute gift or have run out of their favourite beauty product, they can rely on Feelunique to get their order delivered to them the very next day as many times as they like.”